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Baidu-logo-world-famous
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In this very moment – Baidu.com is # 9 most visited site in the world ( Alexa ranking ). Get used to it, because it’s the chinese “Google”.. and soon or late it will become THE MOST RECOGNIZABLE LOGO in the web… and in the world :)

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Here’s what we read in Wikipedia :

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” Baidu, Inc. (Baidu) (Chinese: 百度; pinyin: Bǎidù) (NASDAQ: BIDU), incorporated on January 18, 2000, is a Chinese search engine for websites, audio files, and images. Baidu offers 57 search and community services including Baidu Baike, an online collaboratively-built encyclopedia, and a searchable keyword-based discussion forum. In October 2008, Baidu ranked 9th overall in Alexa’s internet rankings. In December 2007 Baidu became the first Chinese company to be included in the NASDAQ-100 index.“
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Interesting is the name itself :

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Baidu was mentioned in an antient chinese poem.  The literal meaning is “hundreds of times”, represents persistent search for the ideal.

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It’s typical textbook case of commercial web logo – mix of  two or more colors, the logotype is both in english and chinese with round sans-serif font. The dominant color is the most popular color in the country – red (  because of the national flag and all the propaganda ). It took me  a few minutes to understand why there’s a paw / pad.  Okey, animal signs and images are always working in a marketing point of view … but the main reason should be because the paw mark is a symbol of a track, of going after something, a search symbol. It’s really interesting and different from the magnifier cliche :)

","plainText":"\n\nIn this very moment – Baidu.com is # 9 most visited site in the world ( Alexa ranking ). Get used to it, because it’s the chinese “Google”.. and soon or late it will become THE MOST RECOGNIZABLE LOGO in the web… and in the world :)\n\nHere’s what we read in Wikipedia :\n\n” Baidu, Inc. (Baidu) (Chinese: 百度; pinyin: Bǎidù) (NASDAQ: BIDU), incorporated on January 18, 2000, is a Chinese search engine for websites, audio files, and images. Baidu offers 57 search and community services including Baidu Baike, an online collaboratively-built encyclopedia, and a searchable keyword-based discussion forum. In October 2008, Baidu ranked 9th overall in Alexa’s internet rankings. In December 2007 Baidu became the first Chinese company to be included in the NASDAQ-100 index.“\n\nInteresting is the name itself :\n\nBaidu was mentioned in an antient chinese poem.  The literal meaning is “hundreds of times”, represents persistent search for the ideal.\n\nIt’s typical textbook case of commercial web logo – mix of  two or more colors, the logotype is both in english and chinese with round sans-serif font. The dominant color is the most popular color in the country – red (  because of the national flag and all the propaganda ). It took me  a few minutes to understand why there’s a paw / pad.  Okey, animal signs and images are always working in a marketing point of view … but the main reason should be because the paw mark is a symbol of a track, of going after something, a search symbol. It’s really interesting and different from the magnifier cliche :)\n","autoDescription":"In this very moment – Baidu.com is # 9 most visited site in the world ( Alexa ranking ). Get used to it, because it’s the chinese “Google”.. and soon or late it…","wordCount":{"words":252},"fields":{"slug":"/baidu-logo/","author":"Margarit Ralev","featuredImage":{"id":"f3fcfdae-558a-5d3b-a4cc-16a79e6d67dd","sharp":{"id":"b98296a4-0e52-537b-ba9c-3bb709a9fa83","original":{"src":"/static/Baidu-logo-world-famous-7b303761f7c5eefb6e6f195636d6bf8b.jpg"}}},"categories":[{"id":"a8c612b7-16ce-5d26-a468-abe3569e842f","frontmatter":{"title":"Fun","slug":"fun"}}]},"frontmatter":{"title":"The Chinese equivalent of the Google logo – meet Baidu","layout":"post","description":null,"permalink":"/baidu-logo/","tags":["brand china","china","Chinese logo","copycat brand"],"date":"September 03, 2009","dateSchema":"2009-09-03T18:12:31.0000000+00:00"}}},"pageContext":{"id":"e8c8fa92-8a89-56bb-9b91-6fc0f37d65b6","site":{"siteMetadata":{"title":"Logoblink.com","description":"about logo, brand and company design","siteUrl":"https://resilient-douhua-b2ce8d.netlify.app","disqusShortname":"placeholder","disqusBaseUrl":"https://logoblink.com"}},"settings":{"header":{"yaml":{"logo":{"sharp":{"original":{"src":"/static/logo-design-blog-logoblink-e69831d49c3b36ec0b00f3706412b68c.png"}}}}}}}}}